A bit about the writer . . . Cheri grew up on a dairy farm in northern Wisconsin and has been involved in ag communications since working at a daily newspaper in southern Minnesota. Would you believe they thought it was odd that she knew the difference between a chicken and a turkey? That ability landed her the responsibility of developing weekly ag pages, and from there, she’s taken her passion for writing and agriculture around the world.
On Cheri’s LinkedIn profile, you'll see that she has worked as a newspaper reporter and on the client side for a dairy cooperative, an international non-profit, and a global bovine genetics company. She also worked on the agency side for firms in the Twin Cities, which allowed her to cover everything from crop protection to bovine pharmaceuticals - and everything in between.
Fast forward to today, Cheri lives just north of Madison, Wis., where she runs Aspen Hill Marketing & Communications. As a consultant, Cheri has worked on a variety of projects including crisis communications, day-to-day writing, and spearheading and writing a grant application for a meat processor. Additionally, much of the work that she has done in the past year is proprietary. Still, I can mention that I've helped develop several white papers for Fortune 500 companies to help their staff determine their path and policies for animal welfare.
Recent Work by Aspen Hill Marketing & Communications
Social media postings and tracking for S&W Seed Company, Sorghum Partners, Alfalfa Partners and Double Team Sorghum Cropping Solution – since June 2023
Content creation and website maintenance for S&W Seed Company, Sorghum Partners, Alfalfa Partners and Double Team Sorghum Cropping Solution – since June 2023
Armor Animal Health Choice Products Catalog – May 2023
Content Creation for University of California – Davis: Anaerobic Digesters on Swine Farms; What is the Lifecycle of a Pig in Market Production and Why is a Farrowing Crate Used in Swine Production – since February 2023
Content creation for Nicholas Meat including Nicholas Meat FYI Blog and Nicholas Meat Quarterly Newsletter – since March 2021
Understanding Water Usage and the Permit Process - Sept. 30, 2022
What’s in ground beef? Penn State Meat Scientist Answers Your Ground Beef Questions - Aug. 17, 2022
Wastewater Treatment/Water Reclamation Focus of First Phase - June 6, 2022
Nicholas Meat Quarterly: Progress Continues on SRF Despite Challenges - June 10, 2022
Pennsylvania Dairy: A valuable Industry - June 6, 2022
Nicholas Meat Celebrates One Year Anniversary of SRF Groundbreaking - May 26, 2022
Cutting Cow Comfort Hurts Bottom Line - Spring 2022
https://www.agrinews-pubs.com/livestock/2022/03/05/cutting-cow-comfort-hurts-bottom-line/
https://www.wisfarmer.com/story/news/2021/12/25/cutting-cow-comfort-hurts-bottom-line/9016789002/
https://www.morningagclips.com/cutting-cow-comfort-hurts-bottom-line/
Ensure calf’s place in milking herd by vaccinating them for BRSV today - February 2022